Meeting Planner Online Marketing Strategies

Target Markets
Optimize website so that it ranks well under keywords related to meeting planner market segments: 

   •  Meeting Planners
   •  Convention & Trade Shows
   •  Class & Family Reunions
   • 
Business Incentive Programs
   •  Small Board Meetings


Website Optimization
Our consultants will help you create a meeting planner "target page" for your website that will attract meeting planner traffic and teach meeting planners about your facilities.

 

Internet Marketing
Submit URL to various meeting planner market segments and group business directories (www.mpiweb.org , etc.) and online publications

Create RFP form on your website for easy online proposals



Direct Mail Marketing
Buy targeted list dedicated to your specific market segments (7000 names)

Create or use existing post cards describing related services



Broadcast Email Campaign
Provide database targeting meeting planner segment

Integrate existing list with available targeting lists (1300 names) of meeting planners

Create PDF brochure or email broadcast explaining offered facilities, services, accommodations

Send brochure or broadcast to meeting database in specified intervals

 

Here are examples of PDF brochures and meeting facility web pages:

http://www.SwissHotel.com/pdf/Atlanta_Factsheet.pdf

http://www.SwissHotel.com/pdf/Atlanta_Floorplan.pdf

http://www.BiltmoreHotel.com/en/MeetingFacilities.htm#


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Travel eMarketing, LLC.  All rights reserved.

 

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