Target Markets
Who are your primary
target audiences?
Why do customers choose
your company?
What unique markets are
you targeting and why (pet owners, families, seniors, golfers, meeting
planners, etc)
Competitors
Who are your top 3 or 4
competitors (list URL if available please)?
Search Engine Marketing
What site title would you like us to
use for the name of your business on the Web (approx 40 characters)?
What description would you like us to
use to describe your business in the leading search engines (approx 25
words or 190 characters)?
Current Online
Marketing
What online marketing
are you doing currently?
What do you estimate as
your annual, online marketing budget?